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Welcome to 12Labels. We look forward to learning more about you & your 2021 business ideas.

WHO ARE WE?

A diverse group of product designers, programmers, commercial artists, operations managers & photographers.
01About

THE STORY OF OUR COMPANY

It all started with 12 new products...

12Labels got its company name by testing 12 new retail products our first year in business. Now, we test more new products than any other private label company. Every year we travel the globe attending trade fairs, looking for new factories to partner with. We go through hundreds of product samples every year. Our main retail buying philosophy is to solve problems with products. Occasionally we also invest in entertainment & fashion products. Any new product(s) that pass our initial 6 month period of consumer testing, will become part of larger brands with catalogs of related products.

We work very hard to create the kinds of brands consumers want to see. This means lots of data driven research when selecting products. Then it means, creating world class graphics artwork and stunning product photography. Once we have established a solid brand foundation, we use our programming skills and resources to create a cutting edge e-com website. Our LEAN methodologies and prototypes start to work IMMEDIATELY. There is no waiting around for everything to come together. Our art department sits right next to our sourcing department. All communication is crystal clear throughout the product and brand development process. Clear communication and NAME BRAND expectations, helps us achieve BEST in class results. Simply put, we are here to help you achieve Name-Brand status. These days, anyone can create a brand. Only one will reach Name-Brand consumer perception. Don't you want that brand to be yours? If you want to be the best, you will need obsessive quality-control standards along with artistic product presentation. We will help you reach this levels of consumer perception in your online niche or retail store aisle.

Thank you very much for taking the time to browse 12Labels.com. We reserve the right to be highly selective with regards to joint ventures and new client approval. We apologize in advance if we do not work with you. We only work with people who want their products and brand to be the best of the best. We are not here to help anyone make bad/cheap products look better than they are.

STUFF WE LOVE TO DO

Our main areas of expertise

DIGITAL DESIGN

If you see it on your screen, we LOVE making such things. We are an entire creative suite of a company. We are dedicated to achieving NAME BRAND level, look, style & service. We have all the professional equipment, knowledge and work experince you will need if you want to achieve "NAME BRAND" level consumer perception. We won't stop until you are the best looking brand in your store aisle or online niche.

LEVERAGE MARKETPLACES

We are seasoned sellers on all major e-com marketplaces. Our director of operations is an expert in dealing with Amazon FBA. We can help you get your products out to the world faster than ever before. Leveraging existing online malls and marketplaces is an incredibly effective sales channel when managed properly. For the first 12 months of your new brand, your main focus should be on getting your product in as many hands as possible!

BUILD E-COM WEBSITES

We believe your domain name is your e-com foundation. Your website is the HUB of all your online activity. For us, this means HTTPS secure online stores, lightning fast AWS servers and 12 hour customer service response times for all 12Labels brand websites. We work incredibly hard behind the scenes to make sure all our customers enjoy a SAFE & FAST online shopping experince. Throughout 2017 you will also see us testing many new social media sales channels!

MEET OUR FOUNDERS

A unique blend of right and left brain talents...
03Team
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Josh Singer

DIRECTOR: OPERATIONS

Josh is a seasoned entrepreneur and dedicated operations manager for 12Labels LLC.

12LABELS team photos_Nick

Nick Gilboy

DIRECTOR: PRODUCT DEVELOPMENT

Nick is passionate about working with OEM's to develop new and innovative products.

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LET’S WORK TOGETHER